21 March 2019
Creative Virtual, a world leader in customer and employee engagement, knowledge management and self-service solutions, is the winner of Frost & Sullivan’s 2019 European AI-Enhanced Customer Self-Service Product Leadership Award. Analyst firm Frost & Sullivan selected Creative Virtual based on a strong overall performance in the industry and the effective way the company helps clients gain a realistic view of artificial intelligence (AI).
As a pioneer in the virtual agent space, Creative Virtual has been delivering intelligent self-service tools for over 15 years. Today the company’s V-Person™ virtual agent, chatbot and live chat technology is trusted by organisations around the world to deliver seamless, fully-integrated, end-to-end engagement for both customers and employees.
All Creative Virtual’s solutions are backed by a powerful orchestration platform, V-Portal™, that allows clients to bring together large amounts of information and create a central point of control, thus generating a more consistent, convenient and efficient customer experience. Frost & Sullivan also praised Creative Virtual’s combination of AI and human input, describing it as “a vital combination that produces an ‘update cycle’ of notable efficiency”. This hybrid approach allows the system to continually learn in a way that enables organisations to maintain control over the reliability of their self-service tool.
“Frost and Sullivan appreciates the way that Creative Virtual reminds enterprises that the guidance of an experienced strategic partner is essential,” says Stephen Loynd, Global Program Director, Digital Transformation Practice at Frost & Sullivan. “For instance, while most organisations realise the need to apply AI and machine learning to their customer experience initiatives, Creative Virtual stresses the need to be smart about the choices the client makes. Their expert team helps clients chart a more thoughtful course through the confusing set of options in the industry today.”
“It’s a testament to the dedication and expertise of Creative Virtual’s global team to receive this Best Practice Award for Product Leadership from Frost & Sullivan,” says Chris Ezekiel, Founder & CEO of Creative Virtual. “We are proud not only of our realistic approach to AI that is helping our customers successfully reach their customer and employee engagement goals, but also of the thought leadership we bring to the industry based on our passion for innovation.”
For more on Creative Virtual’s 2019 AI-Enhanced Customer Self-Service Product Leadership Award, download the full Frost & Sullivan report.
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