By Mandy Reed, Marketing Manager (Global)
Customer engagement – two words that on the surface sound simple, but in reality bring with them a plethora of challenges for organisations. With connected, tech-savvy customers expecting 24/7 access to information and support, as well as options to engage over a growing number of channels and devices, organisations have no choice but to evolve with these changing expectations or risk losing their customers.
Next week Creative Virtual will be taking part in the UK’s largest customer and employee engagement event which will focus on the theme of ‘How future technology and business models will change the way we work and engage with our colleagues and customers’. Hosted by Engage Customer, the Customer Engagement Summit 2015 will give attendees the opportunity to gain new insights, discuss best practices and experience innovative solutions from leading experts and practitioners.
As an event sponsor, Creative Virtual will be showcasing V-Person™, our award winning natural language virtual assistant technology, on Stand 14. Liam Ryan, our Head of Sales, will also be featured as a speaker in the Financial Services track. In his presentation titled Using V-Person Technology for Omnichannel Customer Engagement, Liam will show live demonstrations and share use cases from organisations currently utilising our Smart Help technology to meet their omnichannel customer engagement goals.
The theme for this year’s Summit is particularly fitting for our Smart Help solutions as natural language virtual assistants are predicted to become increasingly integral to customer and employee engagement. The beauty of this technology is that while it’s already proving to empower organisations to address the demands of today’s connected, tech-savvy customers, it also has been developed with the flexibility to evolve with ever-changing engagement needs. This makes it an effective engagement tool for companies both now and in the future.
You can find the complete agenda and register to attend the Customer Engagement Summit 2015 on Thursday, 26 November by visiting the event webpage. If you’re attending, be sure to stop by Stand 14 to meet the team and join Liam at 3:30 pm in HALL 2 for his presentation. If you won’t be able to attend the Summit but would like to learn more or schedule your own personalised live demo, please get in touch.n