By Chris Ezekiel, Founder & CEO
Back in July we received the exciting news that Creative Virtual had been shortlisted for The Wharf Innovation in Business Awards, a new awards programme celebrating the hard work and ingenuity of companies in Canary Wharf, in the category of Medium-to-Large Business. On my walk back to our offices after my interview with the judges, I was reminiscing about the Wharf, growing up on the Isle of Dogs and starting the company here nearly thirteen years ago. It all made me feel like my own ‘hometown kid does good’ story!
Last week Liam, our Head of Sales in the UK, donned his tux (a little reluctantly!) and joined me for the glittering black tie dinner and awards ceremony at the Radisson Blu Edwardian New Providence Wharf. We were hopeful as we sipped our champagne and snapped a selfie, but not truly expecting to win. I was on the edge of my seat as Levi Roots (of Reggae Raggae Sauce fame) began to announce the winner of our category by first reading the glowing words from the judges and then revealing the company name – We Won!!
“Creative Virtual may be the most successful Canary Wharf company you’ve never heard of. This giant was in the tech business almost before the sector existed but its years of research and development mean it is now superbly placed to take advantage of cutting edge customer expectations and experiences.”
The timing of this awards ceremony and our win is especially meaningful to me. I had just arrived back that morning from a couple of days in New York meeting with some of our US team, and I fly out of London to Australia, which is a hot market for us right now, next week for meetings and a visit with the team there. Growing Creative Virtual into a global company is exciting and a great accomplishment for the all the people who work at Creative Virtual, and there’s no better feeling than coming home to win a local award. I’m extremely proud of keeping the company headquartered here and growing it from our base in Canary Wharf.
The market for our smart customer engagement solutions has been exploding as of late, and it’s nice to have this emerging area and technology honoured in this way. It’s important for organisations who are working hard to make their mark while helping to define a new sector to be recognised by with this type of award. I thank the judges for taking the time to understand what it is that we do at Creative Virtual and for being brave enough to recognise our industry-changing technology and its growth potential in the future, despite it being a new area.
But the true hero in this story isn’t the technology, it’s the people. I don’t want to sound too soppy, but Creative Virtual is where it is today because of the hard work and dedication of our team. They are the ones that have put in the years of research and development, built great relationships with our customers and brought innovative ideas to our solutions. While I hope I have provided the guidance to make it all happen, an award like this really underlines the importance of having great people working for your company.
Winning The Wharf Innovation in Business Awards is an amazing achievement for Creative Virtual as well as for me personally. After accepting the award, Liam and I celebrated until the wee hours of the morning – my jetlag and his missed bedtime long forgotten! Liam even commented that he had never seen me that happy before. I was so thrilled with our win that I slept with our award that night and had to pinch myself in the morning to make sure it hadn’t been a dream. It was exciting to share the award with the team in the Canary Wharf office and send photos to those working remotely and in our other offices. I’ve been spending the weekend and this week showing it off to my family and friends! They all know The Wharf newspaper, so I’m sure they are picturing the same headline as me as they admire the award: Local Boy Makes it Big!
My thanks to The Wharf, the judges and all of the award sponsors for honouring us as your Medium-to-Large Business and for putting on a fabulous dinner and ceremony. But more importantly, this East End boy thanks all of Creative Virtual’s employees, customers and partners around the globe. Without you, this win wouldn’t have been possible.