Entries by Mandy Reed

Is Your Inexperienced Approach to Self-Service Driving Customers Away?

By Mandy Reed, Global Head of Marketing As many people around the world reflect on more than a year of pandemic-related lockdowns, restrictions, and public health measures, it’s impossible not to marvel at how we all adapted to our current reality. This has involved a lot of trial-and-error as we learned new skills and created […]

Selecting the Right Conversational AI Vendor Makes All the Difference

By Chris Ezekiel, Founder & CEO It’s been a tough year for every organisation and one that created a renewed, and often urgent, push for digital transformation projects. In their new ISG Provider Lens™ Intelligent Automation – Solutions and Services study, the experts at ISG found that the market for conversational AI has shown a […]

Combining Chatbots and Voice for Omnichannel Experiences

By Liam Ryan, Sales Director Last week Creative Virtual joined our partner Spitch as co-sponsors of The European Chatbot & Conversational AI Summit. The event was 100% virtual this year and featured two afternoons of various presentations, workshops, and panel debates. While being virtual is never quite the same as talking with someone face-to-face, it […]

How Much Does it Cost to Make a Chatbot that Actually Works?

By Paulo Barrett, Chief Operating Officer Ask any seller of a highly complex and customizable chatbot or virtual agent system about cost and you’re likely to get an evasive answer. ‘There’s no one-size fits all.’ ‘I’d need to talk to you on the phone to give you an accurate quote.’ Increasingly, in this ever-saturating market, it’s easy to […]

Delivering Innovation that Enables Successful Self-Service

By Mandy Reed, Global Head of Marketing Innovation is essential for companies to stay relevant, be competitive and achieve long-term growth. History is littered with brands that resisted change and failed to keep up with new trends and preferences in the marketplace – like Blockbuster – which ultimately resulted in their demise. However, simply being […]

Wishing you a Merry Christmas & Happy New Year!

As we approach the end of 2020, the whole Creative Virtual team around the world want to say thank you to all our blog readers, customers and partners for joining us on this roller coaster of a year! We started the year celebrating the company’s Sweet Sixteen and are ending it with a wealth of […]

Being Grateful in a Year of Challenges

By Laura Ludmany, Knowledgebase Engineer As we say goodbye to this year, we can all agree that 2020 has brought us a wide range of unexpected situations and challenges, affecting both personal and business life. This period of the year is a great time to reflect and, even though this year seems to be gloomy […]

A Look Back: 2020 in Review

By Mandy Reed, Global Head of Marketing Around this time every December, I put cursor to page and fingers to keyboard to take a look back over the last 12 months and reflect on some of the highlights of the year for Creative Virtual. This is the seventh time I’ve done this annual year in […]

Past the Point of No Return: Customer and Employee Experience Post-Pandemic

By Mandy Reed, Global Head of Marketing Last month I attended Gartner’s IT Symposium/Xpo 2020, EMEA which was fully virtually this year. As you’d expect, there were lots of presentations discussing the various impacts of the global COVID-19 pandemic and what the ‘new normal’ will look like for communities, businesses and individuals as we head […]